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Smart Art Investment - Not Just A Pretty Picture!

We live in an age where people are highly motivated to achieve
personal, professional and financial success. Where beauty and
intelligents are highly valued. I am such a person and I will
succeed. If you are looking for an investment that offers
significant appreciation in value, consider investing in art.

There was a time when I would have never considered buying original
artworks for my home let alone for investment. To expensive! To
complicated! When it comes to collecting art most people feel
inadequate or intimidated. I thought art collecting meant having
specialised knowledge and spending a great deal of money on world
famous artists. Isn't art just for people with lots of money?
It's true that people of wealth do invest in art. It's one way they
increase their wealth. But fortunately you don't have to start off
wealthy to enjoy art or make money from it. You don't have to be an
expert on art to collect art. Anyone can become a successful art
collector.

Like me, you most likely already have some type of art hanging on
your walls. You chose your art because it suits your décor or you
just liked the look of it. The art you have may even have been
expensive. But wouldn't it be great if just hanging art on your
wall offered more than just a pretty picture. It makes a lot more
sense to buy originals to invest in that could possibly become very
valuable some day. Even modest investments in art can be very
profitable.

Rule number one is you don't always have to spend a lot to get a
lot. A lot of beautiful art is very affordable. Australia has some
very impressive, well respected and profitable artists. Australian
art is becoming ever increasingly popular on an international
scale. Starting with a purchase of a known Australian artist that
is already making profits on the second hand market is a wise
choice. If you feel unsure about investing in a certain work of
art, do some research about the artist. Most artists and online
galleries will provide you with some background information which as
a collector you will want to preserve along with your artwork
purchase.

Rules number two, if you are serious about buying investment art
read up on the various styles and art forms. Perhaps you have
always been attracted to impressionism but you didn't know it was
called 'impressionism'. This can help you when searching for a
certain style.
Rule number three; consider the calibre of artist you are going to
investment in. Emerging or relatively unknown artists can be very
profitable investments but hold more risk. It's wise to learn as
much as you can about the artist before you purchase. This is where
the internet can be a very helpful tool. All kinds of information
is available at the click of the mouse.
Rule number four - buy what you love! Can you see yourself enjoying
it for years to come? This is an important consideration when you
are buying art or anything else for that matter. Whether it becomes
a priceless work or not, you will have the satisfaction of having
chosen and enjoyed something you really like.

Most importantly, you can become a successful art collector and
investor. Don't stand still! Don't procrastinate! Go out and start
searching for art that is right for you. Everyone has to start
somewhere! I can speak from experience and say that learning about
art and investing is rewarding intellectually, aesthetically and
financially.

Sian Whitehall
http://www.smartartinvestments.com.au


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