Ezines Information
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Getting subscribers to your ezine or newsletter

By David CallanThe amount of people subscribed to your ezine has a direct affect on how much money you can make with it either directly through advertising or indirectly through you mentioning and recommending your product in it, so you'll always want to have the biggest subscriber base possible.. . .

Advertising in ezines

By David CallanAdvertising in Ezines has to be one of the best mediums for advertising your product, free ebook or website. If you want to reach an audience which is highly targeted and cost effective then advertising in Ezines is the way to go. You can never be accused of spamming as all the rec. . .

Writing for publicity

By David CallanBuilding your reputation online is one of the most important things you can do to aid the success of your Internet business. One of the most popular ways among the top Internet gurus to do this is to provide highly useful, interesting and profitable information to people interested. . .

Marketing with ebooks

By David CallanEbooks are electronic books which can be downloaded from any website or FTP site on the Internet. Ebooks are made using special software and can include a wide variety of media such as HTML, graphics, Flash animation and video. As a rule of thumb you should remember that almost any. . .

#1 Internet business

By David CallanAn ebooks business is the number one Internet business to run. You may have heard this before but that's because it's so true. It's based on the fact that the Internet is and always has been the information superhighway and the main reason people use the Internet is for information. . .

Your own ezine

By David CallanAs a webmaster, running your own free Ezine (also known as a newsletter) can bring huge benefits to your website and help increase your profits. You have seen them all over the Internet, nearly all sites related to marketing offer them to their visitors. The popularity of these Ezi. . .

Email formatting guide

By David CallanYou've started using autoresponders, Ezines and opt-in lists to market your products and websites, you've been waiting for a few days for the profits to roll in, but nothin, not even one sale. Why? Well the problem's either that your ad copy is so poor and filled with so many missp. . .

Getting 24% ROI On Email Campaigns

So often we hear of individuals who get exceptional returns-on-investment from their advertising campaigns. However, what we don't often hear are the intimate details of how these people work their strategies. Marketer Diane Hughes has agreed to give us the nitty gritty of her latest solo ad proj. . .

Developing A Media Kit Built To Sell

When trying to sell advertising (in your ezine, on your site or for other applications) you'll often get the response, "Send me your media kit and I'll look it over." That sentence usually strikes a note of anxiety in most small business owners. I think the reason is because many don't understand. . .

How to Earn $19 a Month From Every Subscriber to YOUR

I bet you would have never guessed it, but people are bringingin huge profits by charging for subscriptions to theirnewsletter! Here's how...Offering a free newsletter or ezine on your web site's topic ofinterest is one of the best ways to generate traffic to yoursite and a build a reputation as . . .

Developing An Ezine Built To Last

Jill Whalen is well known for her search engine optimization talents. She’s equally well known for her ezine, High Rankings Advisor. From its inception in 2000 until today, she has built an exceptionally loyal subscriber base of over 15,000 that would literally follow her to the ends of the ‘Net . . .

Is Your Ezine A Wealth of Information or A Sales Trap?

Ask successful ezine publishers what draws subscribers to their ezines, and you'll be told one very important thing. Content, content, content. However, many would-be ezine publishers focus more on selling than they do on valuable information. They turn their attention toward making money instead. . .

Article Promotion Is Not Just For Ezines

Almost everyone on the 'Net is familiar with ezine article promotion. However, Business Essentials subscriber Steve Watson (of Watson's Streetworks http://www.watsons-streetworks.com) has found a way to get some "free ink" in national paper magazines, too. No... not press releases - full-length a. . .

Getting people to talk at your discussion forum

By David CallanThere are plenty of good scripts available on the Internet which will provide you with all the features you could want in a forum. Having the most sophisticated and advanced features on your forum however doesn't mean it's going to be successful because it's people that make forums. . .

Five of the Most Powerful Elements In Marketing To Your List

Copyright © 2005 Laurence Baker Lack of trust is the biggest problem marketers have on the internet, or better yet, the biggest opportunity. The power in this lies in the fact that affiliate programs have given us easy access to a huge variety of products and services that we can present to poten. . .

Ten Top Tips for Writing Articles on the Internet

Judy Cullins ©2005 All Rights Reserved.Online readers love information, but be sure your information is crisp, clean, clear and concise. Internet writing is different from print. 1. Keep your paragraphs short, even a line or two. Online readers will ignore long batches of words in long paragraphs. . .

Future successes

For a long time now business, commerce and law have been the main areas of study for students who wish to become successful in our modern materialistic society. Places like Harvard Business School were where so-called elite elements of human intelligence hoped to be trained so that they could the. . .

100,000 Subscribers In 30 Days?

Copyright © 2005 Willie Crawford Two years ago, I sat in Joel Christopher's "Master List Builder Seminar" listening to ideas on how to build my list faster. The room was filled with seasoned on-line and off-line marketers. They all told us that the money was in the list... something we all knew i. . .

How to publish an eBook without writing a word.....

Copyright © 2005 Richard Grady There are many, many advantages to selling eBooks online, not least the fact that once the eBook is written, the sales and delivery process can be automated so that as the seller, there is literally nothing for you to do when you make a sale. To illustrate this poin. . .

Should you be writing a newsletter as part of your online business?

Copyright © 2005 Richard Grady Let's start at the beginning - why do you need a newsletter? Well of course, you don't NEED a newsletter BUT they can be very beneficial to your online business. A regular newsletter will do a couple of things; firstly it will help to build trust and respect with yo. . .

Top Seven Essential "Hot-Selling Points" To Implement Before Writing Chapter One

Judy Cullins ©2004 All Rights Reserved.Every part of your book can be a sales tool. When you include the below tips, you will have a roadmap to follow to keep your writing organized and compelling, and you'll sell more books than you ever dreamed of!1. Write for your one preferred audience. Not e. . .

Affiliate Communication

by Sharon HousleyCommunication is Key! When building an affiliate network communicating with affiliates is important for merchants to maintain a good relationship. An affiliate's web site targets visitors, who may not necessarily view a merchant's web site, and therefore expands a merchants marke. . .

Increase your affiliate check

By David CallanYou've got a decent amount of traffic to your site and your signed up with some affiliate programs hence you want to know how you can make the most money from with these programs, right?. Well there are a number of ways in which you can increase your affiliate check at the end of t. . .

Pros and cons of having a discussion forum

By David CallanBefore going into the pros and cons of having a forum on a site let's first explain what forums actually are. Most of you are familiar with them but mightn't have heard the term 'forum' before. Well forums are just another name for discussion boards, message boards and other names.. . .

Top Seven Ways to Select a Book Topic That Sells

Judy Cullins ©2004 All Rights Reserved.Authors need to write their book according to their target audiences' needs and wants. You can sell many more copies when you address these seven ways to select a topic that sells.1. Write what you are passionate about. Write what will still interest you in. . .

Top Seven Ways to Promote your Ezine

Judy Cullins ©2004 All Rights Reserved.To grow your ezine subscriber numbers, you need to let people online and offline know about it. Here's seven ways:1. Network offline. Visit professional like-minded groups. These groups usually meet once a month, have speakers, and networking time for you to. . .

Affiliate Managers: Your Top Five Biggest Affiliate Program Mistakes

Last Update: Tuesday, January 04, 2005.In this article I will show affiliate managers the mistakes they should avoid if they want to build a successful affiliate program.I felt compelled to write this article after seeing the same mistakes made by most of the hundreds of affiliate programs I have. . .

Want to start a publishing revolution?

Calling all publishers, editors, journalists and freelance writers. It's time to breathe more life into your copy. Turn your articles into living pieces that spark measurable debate, get closer to your readers and engage their mind and soul - we're talking revolution. . . .

Interviews with Well-Known Ezine Writers #1: - Bob Leduc

Interviews with Well-Known Ezine Writers #1: - Bob Leducby Michael SouthonMS: Bob, how important have Ezine Articles been inachieving your success in online business? BL: Very important! Most of what I learned 6 or 7years ago about doing business on the Internet camefrom articles written by other. . .

Eight Tips for Ezine Writers

Eight Tips for Ezine Writersby Michael SouthonHave you ever wondered why Ezine Articles have becomeone of the most effective marketing techniques on theWeb? The reason is quite simple. People very rarely go online looking for something tobuy. They go online looking for information - freeinformati. . .

Is Someone Plagiarizing Your Work?

Is Someone Plagiarizing Your Work?by Michael SouthonAbout two weeks ago I received an article submissionthat immediately attracted my attention. The title wasidentical to the title of an article I wrote and whichwas published in 'WebProNews' in May 1999. "Probably just a coincidence", I thought t. . .

Writing Made Them Rich #1: JK Rowling

Writing Made Them Rich #1: JK Rowlingby Michael Southon Joanne Kathleen Rowling was born in Chipping Sodbury,England in 1965. She began writing at the age of 6 with astory called 'Rabbit', which she never finished. In high school her favorite subject was English. From HighSchool, Rowling went to . . .

Interviews with Well-Known Ezine Writers #3: - Shelley Lowery

Interviews with Well-Known Ezine Writers #3: - Shelley Loweryby Michael SouthonMS: Shelley, you're an excellent person to talk toabout Ezine Articles, because - as well as being aprolific Ezine Writer - you own and operate thelargest article announcement lists on the Internet(www.web-source.net). . .

Interviews with Well-Known Ezine Writers #2: - John Colanzi

Interviews with Well-Known Ezine Writers #2: - John Colanziby Michael Southon MS: John, you must be one of the most prolific EzineWriters on the Web - I see your articles nearly everyday inthe article lists and in dozens of Newsletters. How longhave you been writing Ezine Articles? JC: I first st. . .

10 Tips For Ezine Publishers

10 Tips For Ezine Publishersby Michael Southon1. Many Ezine Publishers use too many styles of separatorin their Newsletter. I recently saw an Ezine that used noless than 7 different separators:++++++------~~~~~~\\\\\\......======******This confuses the reader and makes your Ezine difficultto read. . .

How To Set Up an Ezine Encyclopedia

Do you read all your Ezines? Or do you file them away in special folders and then forget about them? I used to be like that. When I first started subscribing to ezines I was amazed at the quantity of valuable information that was available for free. But I soon became complacent about it. If. . .

10 Tips For Promoting Through Ezine Article

What's the most powerful marketing technique on theWeb? Search Engine positioning? Perhaps. But did youknow that some of the most successful web marketersdon't bother much with the Search Engines?They put most of their effort into another techniquethat's just as powerful and is much more under th. . .

10 Tips for Successful Ezine Advertising

by Michael SouthonIf you're like most people starting out on theInternet,you've been along this well-worn path:You try free classified ad sites and get bombardedwith spam by people trying to sell you stuff.You try banner exchange programs and get a handful ofclick-throughs.You finally get into th. . .

How To Create and Market Your own E-Book

How To Create and Market Your own E-Bookby Michael SouthonThe Internet presents an amazing opportunity foranyone who knows how to research and write. There's masses of free information on the Web - allyou have to do is gather it together and package it,and you have an E-Book that people will pay . . .

7 Simple Ways To Boost Your E-Book Sales

7 Simple Ways To Boost Your E-Book Salesby Michael Southon You can often dramatically increase your E-Book salesby making a few minor adjustments to your sales page.Here are 7 ways to increase your E-Book sales: (1) Make sure your 'Order' link appears at least 3times on your sales page. (2) I. . .

Do you feel bewildered when you begin an Ezine

I do.Take 'The Free Directory of Ezines', for example.There are over 800 Ezines in the Directory thataccept paid ads. How do you decide which Ezinesto place your ad in?There are several factors that narrow down thechoice for me.First, I look at the subscriber numbers. If anEzine has less than 400. . .

Review: Profit From The Author Inside You

Review: Profit From The Author Inside Youby Michael SouthonI've reviewed a number of eBooks recently, and none of themexcited me, but this one definitely did. If you've ever hadthe slightest desire to write a 'How To' book, I urge youto read 'Profit From The Author Inside You'. It's worth pointin. . .

10 Tips For Getting More Traffic From Your Articles

10 Tips For Getting More Traffic From Your Articlesby Michael SouthonHere's a depressing fact if you sell anything on the web:the #1 reason people go online is not to buy things but tofind free information. But that's great news - if you write free articles. Itmeans you have a technique you can p. . .

Giving Yourself the Right to Write

Giving Yourself the Right to Writeby Michael Southon"But I've only been on the Internet 3 months! How can Iwrite an article?” That was my reaction back in 1999 when Ibegan my online career and heard that writing articles wasthe key to bringing targeted visitors to my website. But I went ahead any. . .

Is Your Ezine Being Zapped?

Is Your Ezine Being Zapped?by Michael Southon About a year ago I wrote an article titled 'WinningThe War On Sp^m'. Unfortunately, the war on sp^m isnot being won at all. In fact, the problem is now so serious that sp^m isshaping up to be the greatest threat to onlinemarketing. The threat comes no. . .

One Step to Better Copy

The Roman poet Horace said, "You must often make erasures if you mean to write what is worthy of being read a second time." Two thousand years later, those words still hold true.If you're responsible for the content of a website or newsletter, then erasures - editing - can make your words worthy . . .

Is Your E-zine Getting Too Personal?

Personalization has quickly gone from being the hottest new "must-have" for e-zines to the most misunderstood and misused web accessory. Some newsletter writers are particularly guilty of crossing the line between good touch/bad touch. I've noticed a trend lately towards using business newsletter. . .

Write Better e-Content

Recently, I was asked to write a radio program for a non-profit organization. I had worked in broadcast journalism for many years before I switched to online communications and really enjoyed getting back to my radio roots. But something interesting happened as I was writing the script. Over and . . .

Should I Use PDF or Exe Format?

An eBook Publisher's Dilemma: Should I Use PDF or Exe Format?by Michael Southon If you write and publish eBooks, sooner or later youwill probably be faced with a dilemma - should youcreate your eBooks as .exe files or .pdf files? PDF, which stands for Portable Document Format, is thefile extensio. . .

Writing Made Them Rich #3: Richard Bach

Writing Made Them Rich #3: Richard Bachby Michael Southon One day in the mid-1970's a young man stumbled into adiner somewhere in the United Sates. Slung over his shoulder was a kit-bag that containedeverything he owned. He was unshaven and needed ashower badly. He had very little money, but eno. . .